The Hook Up Consultancy The Hook Up Consultancy

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Gartner placed us in the WFO magic quadrant for four years in a row, referencing our services as a core strength.

Hook (music)

Music Consulting To Go Beyond We help artists, producers, and engineers go beyond their expectations, farther than they dreamed possible. II covers minor harmony, modes, secondary chords and so much more.

Great work, worth every penny. This is the way teaching is supposed to be.

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At the end of the day, they just want an expert to come in and do it - after all, it usually saves time, money, risk, and headaches.

What people are saying: Definitions[ edit ] One definition of a hook is "a musical or lyrical phrase that stands out and is easily remembered".

Great for understanding music theory and love the way it shows you by playing examples, so the theory just jumps off the mailuser datehookup and comes alive. In some studies, radio stations play the hook, typically bars long, [6] for audiences of up to participants.

But some alerts - like call center app outages - end up on their hourly radar. Stations may use the services of a professional "hook service" or prepare the materials themselves. For example, in the song " Be My Baby ", performed by The Ronettesthe hook consists of the words "be my baby" over the conventional I-vi-IV-V chord progression of the chorus.

We will find solutions to your needs tailored to your unique artistry. Thank you so much.

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My time with Hooktheory was one of the most lucid and enjoyable educational experiences I've ever had. Often radio stations conduct "call out" either on the Internet, via telephone, or a music test either online or in an in-person setting to conduct surveys.

Call center apps are mission critical - when technical issues show up, they impact key business metrics as well as compliance and legal obligations.

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We take pride in effective communications and take responsibility for solving problems, even when it may not be a problem with ZOOM products. In other words, technical support is an extension of the product.

The Hook Up

Dan Gruemmer Love this. We will open up a Cisco Spark room for high-efficiency, inter-company collaboration and faster time to resolution. Use in market research[ edit ] The hooks of a song may be used in market research to assist in gauging the popularity of a song based on the listener's ability to recognize the song's hook.

As a part of Grammy winning, Dove winning and platinum selling albums, we can apply our expertise to your project.

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Unlike many software companies, we are NOT here to limit our responsibility. This is an opportunity to go behind the scenes and take advantage of our experiences in the music business. We measure this satisfaction every day, and we know every score counts. Top 40 stations typically can't wait that long for results and have participants "call out" directly, by listening and rating different hooks.

When something goes wrong, internal teams get worried about making changes to unfamiliar systems.


Market research from these hooks provide radio stations of all genres of what their audience demographic wants to listen to, or even tests the musical boundaries of the audience. Though a hook can be something as insubstantial as a 'sound' such as da doo ron ron"ideally should contain one or more of the following: ZOOM Enterprise Support includes the following additional services, performed by our team of experts: Time to take your music to the next level.

As a non-instrument playing, mostly beat oriented, casual user I have to say Hookpad is simply the best melody composing tool I have tried for generating original midi - and that includes about every single iPad App and harmony VST out there.

A hook has been defined as a "part of a song, sometimes the title or key lyric line, that keeps recurring".

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The best melody composing tool for generating original MIDI. A hook may also garner attention from listeners from other factors, such as the vocal timbre or instrumentation, as in the case of the Beach Boys ' use of an Electro-Theremin in " Good Vibrations ".

Alex Banks

The participants are then asked to rate the song on a scale from "dislike very much" to "like very much". Some hooks become popular without using any unusual elements. Business leaders often send emails to point this out. If you are in the Nashville area and want to have a meeting face to face, we can set that up as well.

ZOOM Server OS patching and administrative support ZOOM application patching and administrative support ZOOM database PostgreSQL only patching, tuning, defragmentation, and administration support Data and recording moves, backups, restores, archives, and deletes Configuration for recording, data settings, and related media lifecycle management Hosted, enterprise-class monitoring.

Make sure to connect with us and make your appointment today. There are a ton of talented people in Nashville, many of which will take your money and dreams and run!

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To us, this is unacceptable - we do more because we have a higher standard. As an amateur piano player who has always just read and played the sheet music, the number of "aha!

We have been a part of numerous award winning projects noted for both critical and commercial success. From another view, IT executives measure production incidents and time-to-resolution on their dashboards. Scientific research[ edit ] A European consortium including Utrecht University and the University of Amsterdam studies the hook by using online games and the wisdom of the crowd to understand and quantify the effect of catchiness on musical memory.

We have won dozens of industry awards.

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Erich Nokling This book was phenomenal! We help troubleshoot adjacent technology - hardware, Linux OS, telephony infrastructure, database, storage, etc. The hook is 'what you're selling'. World Class Production Experience matters — let our 40 plus years of music business experience help you reach your goals.